META / Malaysia
Facebook & Instagram Ads Agency
Creative-led Meta campaigns that move people from thumb-stop to qualified conversation.
Stop paying for empty attention.
Overview
Who it is for
Facebook and Instagram advertising for businesses whose customers are not actively searching yet. Meta is an interruption channel, so the offer and the creative do almost all the work. We build audience and offer strategy, run a disciplined creative testing system, and feed lead quality back into targeting so you stop paying for cheap leads that never answer the phone.
Consumer and considered-purchase businesses with a visually demonstrable product or a strong offer, and retailers or service businesses wanting demand beyond existing search volume. It works badly for niche B2B categories with tiny addressable audiences, or where nobody can supply photography or video.
What the work involves
What you are actually paying for.
Audience and offer strategy
We define who we are interrupting and with what. Broad targeting with a strong offer usually outperforms elaborate audience stacking on today's Meta platform.
Creative testing system
Multiple concepts tested per cycle across static and video, with clear rules on what gets scaled and what gets retired, so decisions are not made on gut feel.
Campaign management
Up to two campaigns under the standard package, covering setup, budget management, pixel and conversion checks, and placement control across Facebook and Instagram.
Lead-quality feedback loop
You tell us which leads were real. We push that back into creative, targeting and form design instead of optimising blindly toward volume.
How it runs
How the engagement works.
Weeks 1-2 — Setup
Pixel and conversion API checks, audience and offer definition, first creative batch, campaign build.
Weeks 3-6 — Test and learn
Creative rotation, offer and form testing, early lead-quality review with your team.
Ongoing — Scale the winners
Budget shifted to proven creative, continuous new concepts to counter fatigue, monthly commercial review.
What to expect
Meta creative fatigues faster than search ads, so the work never stops being creative work. Expect volume quickly and quality to improve over the first six to eight weeks as the lead feedback loop tightens. Meta's automated campaign products also need a learning window before delivery stabilises.
Flat-rate pricing
RM1,600/month
No bundle discount theatre. Every confirmed fee is published on the pricing page; anything unconfirmed is marked POR.
META / Questions
META questions, answered straight.
Is ad spend separate from the RM1,600 fee?
Yes. The fee is for management. Media spend is billed by Meta to your own ad account, which stays under your ownership.
Does this cover Instagram as well as Facebook?
Yes. Both platforms sit in the same Meta ad account and we choose placements based on where your audience actually converts.
What creative do I need to supply?
Product photography, brand assets and any video you have. We direct concepts, copy and format; full production shoots are quoted separately as needed.
How many campaigns are included?
Up to two under the standard package. Additional campaign creation and management are POR add-ons.
Why are my Meta leads lower quality than my Google leads?
Because Meta interrupts people who were not looking. Qualification questions, clearer offer framing and feeding closed-lead data back into the campaign are how we lift quality over time.
Can Meta Ads run alongside Google Ads?
Yes, and for most SMEs that combination is sensible: search captures existing demand while Meta creates new demand. Both fees are flat and additive, with no bundle discount theatre.
Do you handle comments and messages on the ads?
Ad comment moderation on active campaigns is included. Full community management across your organic pages sits in the Social Media Marketing package.